Fanatics Betting and Gaming has officially entered a high-profile partnership with WWE, securing an exclusive multi-year licensing agreement to create WWE-themed online casino games. These branded games will be available to players in Michigan, New Jersey, Pennsylvania, and West Virginia, offering a new experience just in time for the highly anticipated SummerSlam event in August.
Just in Time for SummerSlam
Developed in-house by Fanatics Game Studios in collaboration with Boom Entertainment and Games Global, the upcoming lineup of WWE-themed online slots is expected to go live by the end of July 2025. The first titles revealed include Raw Multiplier Melee, WWE Blackjack, SmackDown Big Money Entrance, WWE Clash of the Wilds, and WWE Bonus Rumble Gold Blitz. These games aim to blend the excitement of professional wrestling with the thrill of online slots, making them a perfect addition to the crypto slots market.
The launch comes right before the thirty-eighth edition of SummerSlam, scheduled for August 2nd and 3rd at MetLife Stadium in New Jersey. With wrestling superstars such as John Cena making appearances, the timing positions Fanatics to maximize player engagement.
Exciting Exclusive Promotions and Growth Plans
To mark the launch, Fanatics Casino will roll out a WWE-themed takeover of its online casino platform. This special event will feature exclusive promotions, sign-up bonuses, and spin-to-win offers designed to attract both sports fans and casino players. According to Ari Borod, Chief Business Officer at Fanatics Betting and Gaming, this new venture builds on their ongoing partnership with WWE, which already includes global merchandise, memorabilia, and digital content distribution.
The WWE collaboration follows closely on the heels of Fanatics’ recent partnership with Bragg Gaming, which expanded Fanatics’ online content portfolio across key United States markets. Through these strategic alliances, Fanatics Betting and Gaming is positioning itself as a leader in combining branded entertainment with innovative online gaming solutions.
With SummerSlam drawing near and WWE’s popularity continuing to grow, this exclusive deal offers a unique opportunity for crypto casino players seeking new branded slots experiences. For those who enjoy both wrestling and high-stakes gameplay, this launch promises a dynamic and rewarding addition to the world of online slots.
